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Creating Your First Sniply Link

Creating Your First Sniply Link

Welcome to Sniply!

This is a step-by-step guide, filled with screenshots, that will take you through the process of creating your first Sniply link.

When we’re done, you should end up with something like this http://snip.ly/s39Z where you’ll see your call-to-action on a page of your choosing.

The whole process should take no more than 60 seconds!


 

Step 1: Create a Brand

(skip this step if you’ve already setup a brand)

Go to the Manage > Brands section in your Sniply Dashboard

Click on the New Brand button in the top right corner

Upload a photo, input your brand name, and a link to your home page

 

Step 2: Setup a Call-to-Action

(skip this step if you’ve already setup a CTA)

Go to the Manage > Call-to-Action section in your Sniply Dashboard

Click on the Add New Call-to-Action in the right top corner

Select an existing brand or Create a New Brand

Choose a Call-to-Action type (what is a Sniply Type?)

Input a message and call-to-action link

Customize your snip to match your branding

 

Step 3: Start Snipping Links

Paste in the link that you want to share a click the “Create Snip” button

Choose a Call-to-Action or create a New Call-to-Action

Share the Sniply link with your network!


Sniply generates Sniply links that should look something like “snip.ly/abcd”. You can share these links anywhere you’d like, just like any other links you share. Anyone who clicks on your Sniply link will see the page along with your message inside.

You can share Sniply links on business or personal Facebook pages, Twitter, Pinterest, email newsletters, or even text messages!

What is Sniply?

What is Sniply?

With well over a billion pieces of content shared every single day, we decided to build something that can help you capture the value of every link shared. You share content to promote your brand, build thought leadership, foster engagement, and ultimately to drive conversion.

Sniply is a simple tool that allows you to overlay your own custom message onto any piece of content. You don’t have to own the content to add your message, so you can appear on Mashable, New York Times, TechCrunch and pretty much wherever you wish! This creates an opportunity for you to include a call-to-action like a button linking back to your website.

Page, Message, and Call to Action

There are three basic components to Sniply: (1) the page you want your message to appear on, (2) the message you want to appear on the page, and (3) the call-to-action that leads to a conversion.

For example, using Sniply you can: (1) pick an article on Gizmodo about wearable technology, (2) overlay a message that says “check out my project”, and (3) add a button linking to your Kickstarter campaign.

Input and Output

When you feed in the 3 components (page, message, and call-to-action), Sniply will give you a unique Sniply link. This link contains the designated piece of content with your message embedded inside.

Instead of sharing the original link you found, you can now share the special Sniply link which is essentially the same page but with your brand presence included inside. Most importantly, people reading this link will now have an opportunity to engage and interact with your call-to-action!

Reader Experience

So what does it look like for the viewer? Well, it looks perfectly normal! Sniply essentially loads the original page and simply displays your message over top. It’s unintrusive and if they’re intrigued by your message, they’ll click-through to your call-to-action.

Unlike banner ads, which are often times feature products you may never care about; Sniply messages are link-bound, so only people you send the link to would see your message. This means that the reader is already connected to you in some way, whether they’re one of your twitter followers or a dedicated customer. The relationship is already there, which makes Sniply far less intrusive than any other form of online advertising.

This guide is part of a series—also check out:

What is Sniply?
Why should I Use Sniply?
Introducing Sniply Analytics
Getting More Clicks with Sniply
Getting More Conversions with Sniply
Branding Opportunities with Sniply
Managing Multiple Brands with Sniply
The Sniply Workflow
Sniply for Content Publishers
Sniply for Small Businesses
Sniply for Enterprise